在Marketing Interactive刊登的HP北京博客之旅報導
我久不久會被邀在Marketing Interactive這份亞太區的業界刊物撰文，這是一篇有關我的HP北京博客之旅報導，順便亦在這裡和大家分享一下吧。 Rudi Leung On His HP Blogger Experience Influential blogger Rudi Leung, who’s day job is as communication planning director for Agenda Hong Kong, shares his HP blogger experience in Beijing recently and laments local marketers for focusing too much on tactical rather than brand building initiatives. Not so long ago, I wrote an …